Privacy Policy

DragonSkin LLC Privacy Policy


DragonSkin LLC (“DragonSkin” or “we”) owns and operates the website mydragonskin.com (the “Site”). We respect your privacy and are committed to protecting it through our compliance with this policy. We have created this Privacy Policy to inform you of our information collection, use and sharing practices for this Web Site. Any questions you have should be sent to mydragonskin@gmail.com

 

What information do we collect?

We collect:

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information.”

We collect Device Information using the following technologies:

    -  “Cookies” - A cookie is a small file of information placed on your computer. Cookies can help track which websites you visit and what you do on the site. We use cookies for the following purposes: To understand site analytics to improve site features, tailor content, and enhance user experience
- “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- “Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site.

Additionally when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers, PayPal Account), email address, and phone number.  We refer to this information as “Order Information.”

We also collect your email, shoe size, product interest, comments, and how you heard about us as part of our interest form.

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.

 

What do we do with the information we collect?

In general, the third-party providers used by us will only collect, use and disclose your information to the extent necessary to allow them to perform the services they provide to us.

However, certain third-party service providers, such as payment gateways and other payment transaction processors, have their own privacy policies with respect to the information we are required to provide to them for your purchase-related transactions.

We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations).  Additionally, we use this Order Information to:

Understand and analyze the demographics of our customers.

Communicate with you; Screen our orders for potential risk or fraud; and, when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).

 

Sharing your personal information

We share your Personal Information with third parties to help us use your Personal Information, as described above.  For example, we use Shopify to power our online store--you can read more about how Shopify uses your Personal Information here:  https://www.shopify.com/legal/privacy. 

We also use Google Analytics to help us understand how our customers use the Site--you can read more about how Google uses your Personal Information here:  https://www.google.com/intl/en/policies/privacy/   . We do not combine the information collected through Google Analytics with personally identifiable information. This information is used to improve the website's content, improve the user experience, and for marketing purposes.

Google Analytics uses cookies to collect information such as visitors' IP addresses, browser types, referring pages, pages visited and time spent on the website. These cookies, web beacons, and other similar technologies allow us to display our promotional material to you on other sites you visit across the Internet using third-party cookies and services such as Google advertising cookies. This information is also used by Google to provide us with demographic and interest reports, which we may use to better understand our audience and tailor our content accordingly. To reinforce - we do not combine the information collected through Google Analytics with personally identifiable information. By using this website, you consent to the processing of data about you by Google in the manner described in Google's Privacy Policy and for the purposes set out above.

You can also opt-out of Google Analytics at any time here:  https://tools.google.com/dlpage/gaoptout . Google Analytics also has an opt-out browser add on here: https://tools.google.com/dlpage/gaoptout/  

We also utilize services such as Visual Website Optimizer (VWO) and Mixpanel, third-party platforms, to understand the behavior of our users on our website and to optimize the user experience. VWO and Mixpanel may use cookies and other tracking technologies to collect data about your interaction with our website, which includes but is not limited to your IP address, pages visited, time spent on pages, clicked links, and conversion information. This data is anonymized and aggregated to prevent the identification of any individual. For more information about VWO's data practices, please visit their Privacy Policy. For more information on Mixpanel’s data practices, please visit their Privacy Policy. By using our website, you consent to the processing of data by VWO, Mixpanel, and DragonSkin in this manner and for the purposes described in this Privacy Policy.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

 

Do Not Track

Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

 

Changes

We may update this privacy policy from time to time in order to reflect changes to our practices or for operational, legal, regulatory, or other reasons.

 

Contact Us

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at: mydragonskin@gmail.com